Launched in 2008 at the Sundance Film Festival as a crowdfunding platform for independent films — hence the name — Indiegogo has since broadened its reach and is now one of the leading crowdfunding platforms for creative projects.
Indiegogo’s flexibility gives the whole enterprise a bit more of a “wild west” cast than crowdfunding platforms such as Kickstarter have. For one thing, Indiegogo is available to creators and backers from just about every nation.
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Millions of people around the world visit Indiegogo to find clever and unconventional things that solve everyday problems large and small. By giving entrepreneurs everywhere a platform to launch new and groundbreaking products, we help surface innovations in tech, design, and much more, all before they go mainstream.
Another unique feature of Indiegogo is that you have the option of setting up either an all-or-nothing campaign (where your fundraising goal must be met before any funds are transferred) or a flexible campaign (where you keep whatever funds you raise).
Furthermore, while you can offer rewards (referred to by Indiegogo as “perks”) to your backers, you aren’t required to do so. Combine that with a comparatively broad array of project categories that qualify for Indiegogo approval, and you’ve got a crowdfunding platform with wide reach and appeal.
Indiegogo Crowd Funding Project
Indiegogo is a crowdfunding platform in which users can raise funds from individual backers for business projects. When launching a fundraising campaign, you can choose from the following categories:
Tech & Innovation
- Camera Gear
- Energy & Green Tech
- Fashion & Wearables
- Food & Beverages
- Health & Fitness
- Phones & Accessories
- Travel & Outdoors
- Other Innovative Products
- Dance & Theater
- Podcasts, Blogs & Vlogs
- Tabletop Games
- Video Games
- Web Series & TV Shows
- Writing & Publishing
- Other Creations
- Animal Rights
- Human Rights
- Local Businesses
- Other Community Projects
Danae, Eric, and Slava founded Indiegogo in 2008 because they believed that you should choose the ideas that come to life. You and your fellow innovation seekers should get to change the world. It’s time to start discovering the next big idea.
Our founders were inspired to create Indiegogo based on their own experiences trying to make ideas come to life. Danae Ringelmann produced a play but couldn’t get funding to take it to the next level. Eric Schell struggled to fundraise for a Chicago theater company.
Slava Rubin tried to raise funds to find a cure for Multiple Myeloma, the disease that killed his father. Then, they had an idea. They could use the internet to bring people together to empower innovation.
Is Indiegogo Safe and Credible
Powered by curiosity, the Indiegogo community has helped bring more than 800,000 innovative ideas to life since 2008. Today, our group of backers is more than 9 million strong, representing 235 countries and territories.
Always on the lookout for new solutions to everyday problems, our community thrives on making clever discoveries before everyone else. From live campaigns to ready-to-ship tech, curious humans rely on Indiegogo to find the latest innovations in tech and design.
Is Indiegogo Legit
If your campaign does not meet its goal by its deadline, all your backers will be refunded by Indiegogo within 5-7 business days. Choose fixed funding only if your campaign objective requires a minimum amount of money to be accomplished, and if you cannot fulfill your perks without raising the full goal amount.
- Crowdfunding for both tech and creative projects
- Can choose all-or-nothing funding or keep-it-all funding
- Can run a Patreon-style ongoing crowdfunding campaign after your initial campaign succeeds
- No platform fee for charitable campaigns
- Good customer support
- Does not prescreen campaigns as Kickstarter does
- Limited communication between campaigners and backers
- Backers don’t always get promised rewards
- Less site traffic than Kickstarter
Is Indiegogo Scam
Indiegogo previously offered equity crowdfunding through a partnership with MicroVentures called First Democracy VC. However, this project has since been discontinued, as Indiegogo has left the equity crowdfunding field.
Beyond that, you can’t raise money for a project that is illegal, harmful to others, or a scam. You also can’t offer prohibited perks, such as alcohol/drug paraphernalia, weapons, or any form of financial investment.
- For-profit campaigns
- Campaigns benefitting nonprofit organizations or nonprofit beneficiaries
- Campaigns for products
- Anything within “Community Projects” that is not a personal cause
- Educational campaigns in the Tech and Innovation category
Regarding personal campaigns, Indiegogo states: “If you are planning to create a personal cause campaign, please know that this is not allowed to run on Indiegogo. Instead, we encourage you to launch your campaign through GoFundMe, our partner for personal cause campaigns.”
Indiegogo Review – Scam or Legit
Indiegogo does crowdfunding, yes, but it appears they do not do any vetting on the campaign owners. I’ve now been waiting almost a year for delivery of an item, despite South Africa having been open for international deliveries since before July last year. The campaign owner (China/Hong Kong based, it appears) just keep sending general updates that mean nothing. I’m sure Indiegogo must know about this; yet there’s no sign of intervention. Their accountability seems questionable.
For two years, I have paid over $230. However I didn’t receive any perks. I have contacted campaigners several times, but nobody replied for my messages. For the campaigns I have contributed, I have not received any of the them.
Horrible experience, similiar to as what had already been said by other user. Uploading fotos and videos took forever, but the worst was that link was not working. People who wanted to support the project couldn’t find it on their site. Was complaining several times, vague responses after days, that had nothing to do with issue. Found expert on Indiegogo, who confirmed that project was not on their site anymore even though the campaign was still rollin. He even talked to “insiders” / people working at Indiegogo and they explained that only those projects remain on the site that get a certain amount of money in a certain amount of time. The rest is just lost in translation or wherever… So-called “Indiegogo” is not for the indies but for bigger players who just use it for advertising their stuff to people, the rest just pays for the site but has almost no chance. Indiegogo is a scam in my opinion and the article way way too positive
Indiegogo is a hotbed for scammers. I have backed around 25 projects and over 50% of them turned out to be scams. I’ve been stupid enough to fall for the lies and deceit fed to me on the Indiegogo platform. IGG rules say no scams etc., but they apparently do nothing to vet the campaigners, nor do they have any process to control or manage the campaigns; campaigners are free and able to do and act how they see fit…! I have lodged relevant complaints with IGG on several occasions and they have done nothing, nothing at all, except to tell me they can’t find any wrong doing. Of course they can’t not when a scam of over $1 million USD nets them $50 thousand USD for sitting on their hands…! I have used other platforms, Kickstarter being the main rival I believe, and I have not had 1 problem, not 1…! I have all the evidence required to back up my claims should anyone be interested. To confirm, I have had a handful of successful purchases from IGG, but unfortunately the scams exceeding $800 USD far outweigh those successes…!!!
This Indiegogo Review Article isn’t aimed at defaming Indiegogo nor is it targeted to promoting them.
This article is strictly for enlightening purposes and a honest guide from our perspective because we strongly believe every brand needs a good background check.
Therefore, you are at liberty to accept or reject this article and act base on your own perspective of the platform. You are encouraged to share your own opinion or views about the platform with us via the comments box below so as to further improve this Indiegogo review.
Team Xycinews is no third party and we can’t handle any queries whatsoever.
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